The Driving Factor Behind The Growing Popularity of Cosmetic Surgery in India: Peer Pressure or Personal Choice?

cosmetic surgery in India

The Driving Factor Behind The Growing Popularity of Cosmetic Surgery in India: Peer Pressure or Personal Choice?

Back in the 2000s, we often read about cosmetic surgery in India through headlines about an actress or model getting a particular procedure done. All magazines wrote about it and the news remained the talk of the town until it fizzled away. Now fast forward to 2023, and terms like liposuction, Brazilian butt-lift and rhinoplasty have found their place in common day-to-day usage. 

The increased awareness and interest in plastic surgery in India can be due to a combination of several factors. Peer pressure also plays a huge role in tempting teenagers to get cosmetic surgery but there are reasons deeper than that. Let’s explore both sides of the coin in this blog. 


The Impact of Peer Pressure and Social Media

All of us have an innate desire to look good and feel belonged. Teenagers especially want to jump on new trends and do cool things to be accepted. While women above 40s what to look young without signs of ageing. Being surrounded by advertisements with picture-perfect models and social media filters is making teenagers and adults increasingly anxious about their appearance. 


As of January 2021, online search volume data shows there were approximately 20 thousand and 19 thousand results for the terms liposuction and rhinoplasty respectively. Google trends show a steady increase in search volume for breast surgery cost and rhinoplasty in India for the past 5 years. 


The good thing about cosmetic surgeries is that they can help people come out of their shells and embrace life with their boosted self-confidence and contentment after the transformation. It’s really important that people, especially teens, who opt for cosmetic surgery in India make the decision with emotional stability and realistic expectations. This is where an open discussion with a parent, mentor or mental health professional can help channelise their thoughts and take a decision that’s right for them. 


Plastic Surgery Shaming

Plastic surgery shaming in India has been culturally rooted and it’s high time we stop it. The decision to have plastic surgery is a highly personal choice. While Instagram self-love experts will advocate the idea of loving and celebrating all kinds of beauty and uniqueness, somehow our society often ends up shaming cosmetically enhanced beauty. People often forget getting plastic surgery to feel better about oneself is a form of self-love too. 


A person choosing breast enhancement surgery should be accepted the same way as a person choosing to colour their hair burgundy. The increased affordability of plastic surgery cost in India has also influenced more people to consider it now more than ever. At the end of the day, vanity is not the only reason why people opt for cosmetic surgeries. Here are a few other reasons why someone might get cosmetic surgery.

  • Sometimes people feel an overwhelming need for a change to express themselves differently
  • To combat mental health issues caused by body dysmorphia where they feel trapped by certain aspects of their body 
  • To address neck and shoulder pain caused by enlarged hypertrophic breasts 
  • To cure breathing issues caused by a naturally crooked or broken noose


The list goes on. Even if a woman is happy with her breasts but wants to enhance them further, then it’s nobody’s business. So, let’s stop shaming and body-policing people opting for plastic surgery. Even worse, let’s stop doing it under the pretext of promoting ‘body positivity’.  Real body positivity and inclusivity stem from accepting people and the choices they take for themselves which may include getting cosmetic surgery in India.


Both Men and Women Benefit from Plastic Surgery

Society often scrutinises a women’s appearance more than men’s. But men also suffer from body image issues and associated insecurities. With the plastic surgery cost in India becoming more affordable, it’s not being sought after by just celebrities anymore. Common men and women are increasingly turning toward cosmetic surgery to feel confident and comfortable in their own bodies. 

When it comes to exclusive plastic surgery for men, the six-pack abs surgery also called abs etching gives chiselled washboard abs. A gynecomastia procedure addresses saggy male breasts. Surgeries like mommy makeovers for mothers help women claim their pre-pregnancy body back. 


Here’s a list of the most sought-after cosmetic surgeries in India

  • Rhinoplasty
  • Liposuction
  • Breast Augmentation
  • Breast Lift
  • Breast Reduction
  • Brazilian Butt Lift
  • Tummy Tuck/Abdominoplasty
  • Lift Surgeries (Face, Arm and Thighs)
  • Six-pack Abs Surgery (abs etching)
  • Gynecomastia
  • Mommy Makeover
  • Vaginoplasty


Is it Safe To Have Cosmetic Surgeries In India?

There’s still a lot of misconception surrounding cosmetic surgeries like liposuction. Given the negative portrayal of liposuction in the media based on standalone incidents, it has given room for confusion among those considering it. You have nothing to worry about when you choose a board-certified surgeon with authentic experience. Building a strong rapport with your surgeon and clarifying all doubts about the procedure in the initial stages itself is important. 

Best liposuction surgeons in Delhi like Dr Priya Bansal use advanced liposuction techniques to give the best results that meet your expectations. She ensures she makes the procedures minimally invasive with less scarring and tissue trauma for quick recovery and high-precision results with less downtime. 

For liposuction, Dr Priya Banal uses PURE contouring which is a combination of three different lipo techniques.

  •  Power-assisted liposuction using MicroAire
  •  Ultrasound-assisted liposuction using Vaser
  •  Radio Frequency Enhanced Contouring using BodyTite

While the affordability of plastic surgery cost in India is drawing many international patients, the skill of Indian surgeons and high-tech infrastructure are also significant contributors. 


Importance of Open Conversation To Increase Awareness

Cosmetic procedures in India show no signs of slowing down. Instead of making it taboo, having open conversations about making the right decisions and choosing the right surgeons can help everyone.

Eventually, we will reach a point where people feel comfortable talking openly about their cosmetic surgery enhancements. Even if someone doesn’t want to be vocal about it, then it’s a personal choice which is to be respected equally. 

Dr Priya Bansal, the best liposuction surgeon in Delhi is on a mission to make the right information about cosmetic surgeries in India available to everyone. The confidence boost from her cosmetic surgery in India before after transformations has had a significant positive impact on her patient’s personal and professional life. 

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